In my previous article, I wrote about some of the misconceptions with “agile” that I see in organisations. This article will focus on one of them specifically – the common (mis)understanding that agile—and more recently lean start-up methods—are seen as operational and tactical, rather than strategic. Where does the confusion comes from? In particular, I want to acknowledge the role that the person who leads the project operations plays in realising the product vision and creating a context for the team to succeed. That person could be a Scrum Master, or an Agile Project Manager, or a Delivery Manager, depending on the context.
Penguin Random House
After Penguin and Random House merged to become the biggest publisher in the world, they approached Clearleft for help.Read the client story
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For the longest time I’ve maintained that Service Design was a specific discipline, distinct from UX Design. It’s true that they have a lot in common, like the way both fields approach problems through a user-centred lens. They also use many of the same tools, such as design games and personas. Even some of their distinctive tools, like the service delivery blueprint have similarities with our own user journey maps. But if you spent any time with a credible Service Design agency five or ten years ago, you’d easily spot the differences.
Thanks to progressive enhancement we can use lots of awesome CSS features right now, even though not everyone uses a browser which supports them.
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We’ve been leading the way for 10 years now. We’ve come a long way since we started. It’s been quite a journey, so please join us as we look back on some of the highlights we have had along the way.