Product design

Turning accessibility awareness into action with HTML.

Here’s how I interpret the top-level guidance in the Web Content Accessibility Guidelines.

Feedback is a gift, especially when it’s from a busy client team, but are we making it as easy as possible for them to give us the right gift?

Five ideas to design with the environment in mind

Write what you need to test a hypothesis. Then throw that code away.

Business, sustainability, and inclusivity.

Debating the pros and cons of dashboards. What are they good for and what are the dangers?

The captioned videos and Q&As from SofaConf 2020 are now live to watch and share.

The biggest effect you can have when designing an online form is to ask the right questions, and only the right questions. In this video, Richard shows how the question protocol can help you do just that.

Like many designers, I have a complicated relationship with A/B testing. In this article I’m going to explore some of the pros and cons of this approach.

Why do I like fluid responsive typography? Let me count the ways…

Over the last few years, I’ve worked on various product teams at different levels of velocity, but I’ve noticed that moving quickly is not the same as moving effectively.

Katie shares a tiny lesson on a foolproof, simple, design tool.

Moving beyond products to designing end-to-end services that work front-to-back.

Good content is one of the most fundamental elements of good design. Here’s why everyone’s talking about UX writing

How do you know your site structure is needing attention before it becomes really broken? Here are three tell-tale signs to look for and some ways to avoid the problem in the first place.

A guide for designing successful business tools

When front-end development is undervalued, performance suffers. And when performance suffers, users pay the price.

As Service Design becomes more digitally focused and UX projects become more and more service oriented, a shared space between the disciplines emerges. This post digs into this shared space by exploring the processes and methodologies that UX and Service Designers use in their day to day work.

With the rise of Digital Services, the boundaries between the disciplines of Service Design and UX Design–and the role of the designer–are becoming increasingly blurred.

When large organisations attempt to transform themselves, they try to do it wholesale. This often leads to significant push-back, with the more risk-averse departments slowing or derailing the process entirely. Here's how a multi-modal approach can help.

Have you ever started filling out an form online, only to abandon the process halfway through? If so you wouldn’t be alone. This post explains a simple technique for getting more people to complete your forms and provide the information you require.

The aesthetics of everyday objects can be a tricky one to get right, particularly when those objects have technical specifications that impact their overall design.

For anyone with an eye on current activity in the technology world, it will come as no surprise that the legendary Nokia 3310 'feature' phone has been relaunched by Finnish tech company HMD.

Typography - it’s at the heart of the web experience but with so many different options available it’s sometimes hard to know where to start when designing. Font stacking, embedding or web fonts? And what’s more important, brand or user experience? And what does this all mean for the designer who just wants to try and make type look great across as many devices as possible without losing their mind?

The hamburger menu has gone from handy UI element to social pariah. In this article Andy Budd discusses why some of the criticism may be premature and ill-informed.

Following a three-month tender process, we are delighted to announce that we have won a place on the BBC’s coveted Digital Design roster, beating over 200 other agencies.